Nivea Deo is the jewel in the crown of the Beiersdorf product portfolio. It’s also the deo your Mum would use.
NIVEA’s mission was to make it more appealing to a new generation of women, and not just with a Quick Dry formulation, but an easy click-unlock pack.
“Dears, thanks for your passion and support! It feels so great when all people around so much love the idea. Country feedback – they all love the idea, some will make it really big as a separate activation, some see it as a cool platform for specific franchise activations. All believe it will be easily adjusted for any purpose.”
International Brand Manager, Beiersdorf